Divvy, Chicago’s bike sharing system, is looking for Chicagoans to film and submit short, entertaining videos to help other Divvy riders to learn how to bike safely.
The top YouTube video producer and the top Vine video producer will receive Divvy membership for the next five years. Divvy will select 25 runners up, who will receive a Bern helmet, a Divvy t-shirt, and five 24-Hour Passes.
“Riding a Divvy bike around town is one of the more fun things to do in Chicago, and we want everyone to enjoy the bikes safely,” said Chicago Department of Transportation Commissioner Gabe Klein. “We’re looking for creative Chicagoans to help remind Divvy riders how to be safe through short, entertaining safety videos.”
Chicagoans can enter the contest with either a YouTube video (under three minutes) or a Vine clip, submitted to Divvy at www.divvybikes.com/safety. The deadline for entries is Monday, September 30, 2013 at 5 p.m. Winners will be announced on the website on October 7th.
A Divvy bike must be shown in the video in some capacity, and all videos should be on the topic of bike laws and bike safety. Entries must address at least one of the following topics, but can include several different safety messages:
Contest participants can find more information on these topics on Divvy’s website under “Riding Tips”.
The message of the video should be clear, informational and focused on bike safety. Videos should demonstrate bike safety awareness in a way that allows viewers to incorporate solutions to the bike safety issues presented into their own rides.
As the Divvy bike share system expands further into Chicago’s neighborhoods, Chicagoans and visitors to the city have taken more than 310,000 trips and have collectively ridden an estimated 900,000 miles this summer. Divvy will ramp up to 300 stations and 3,000 bikes this year, and 400 stations and 4,000 bikes by next spring.
Chicagoans can find out more about the system through social media on Twitter at @DivvyBikes and on Facebook at www.facebook.com/DivvyBikes.
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