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RSSTaste of Chicago Partnership Opportunities
OVERVIEW
A week-long culinary celebration, Taste of Chicago is a FREE admission food festival featuring over 50 restaurants and hundreds of food choices from ethnic neighborhood favorites to James Beard award-winning eateries.
Taste of Chicago is THE promotional destination for brands looking to do high-volume sampling, maximize brand visibility or launch a new product in the lucrative Chicago market. The event also offers several Tile Sponsorship opportunities of popular programming destinations.
EVENT HIGHLIGHTS
Cooking Corner Pavilion – noted local chefs prepare their signature dishes at an intimate on-site kitchen and share industry secrets to help consumers create their own culinary masterpieces at home
Family Village – centrally located, this area is a popular destination for families as they gather to enjoy family-friendly programming
Celebrity Chef du Jour – a daily rotation of celebrity chefs host a pre-fixe seated meal featuring their award-winning recipes
The Beer Hall – a popular oasis for festival attendees to beat the heat and enjoy a diverse selection of beers
Pop-Up Restaurants – a program that encourages new restaurants to participate at Taste for one day only
Wine Garden – ideally located on Buckingham Fountain Plaza and complete with table seating, umbrellas and background music, this area offers foodies a more up-scale dining environment at the event
Main Stage concerts – the Petrillo Band Shell hosts critically acclaimed Chicago talent, as well as, internationally renowned artists such as Jennifer Hudson, Stevie Wonder, Santana, Counting Crows, Buddy Guy and Bonnie Raitt.
ESTIMATED ATTENDANCE
1 million +
DEMOGRAPHIC HIGHLIGHTS OF ATTENDEES (2008 data)
56% single
52% female
49% male ages 26-44
51% female ages 26-44
45% earn $60,000+
43% college educated
47% Caucasian
PREVIOUS PARTNERS
T-Mobile, Humana, Illinois Lottery, Clear Channel, Pepsi, Zagat Survey, Anheuser-Busch, Target
BENEFIT PACKAGES
May include: promotional space, title sponsorship of music stages, dining pavilions and programming areas, media exposure, merchandising/sampling opportunities, hospitality area and concert tickets
CONTACT
Corporate Sponsorship Department
312.744.9217
Department Main Office
Cultural Affairs and Special Events
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Phone: 312.744.3316
TTY: 312.744.2964
Fax: 312.744.8523
Contact Us -
78 E. Washington St.
4th floor
Chicago, IL 60602 Get Directions
